The Fundamentals of Demand Planning Design

Whatever tool being used (and there are thousands of them!) the starting point should be a review of the fundamentals of system design. The following factors determine the Forecasting Approach and Solution for any Company.

Company Structure

Industry & Market

IT Architecture

Dimensions, Levels & Timeframes

Data Streams



Is Forecasting Art or Science?

A Balanced Approach

It is easy to overindulge / ignore either approach. The trick is to obtain the best balance of planning strategy for your supply chain. First and foremost create a solid foundation (science) and from a decent baseline create better numbers using planner skill and judgement (art).

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